Pacific Year for the Ocean 2017 - My Ocean Matters Logo & Campaign Toolkit Launch (by PIDF)
The Pacific Year for the Oceans 2017 logo and a campaign toolkit was launched on September 4 at the Hawaii-Pacific Pavilion as part of a PIDF Side Event during the IUCN World Conservation Congress held in Hawaii.
In a short and sweet official ceremony HE Jan Olsson, Swedish Ambassador for Environment & Oceans delivered a keynote address in which he emphasised the significance and importance of oceans to the pacific people. He also congratulated PIDF for taking the lead and working with its members to acknowledge 2017 as the year of the ocean. HE Olsson officially launched the My Ocean Matters campaign toolkit
. The official Pacific Year of the Ocean logo was unveiled by HE Anote Tong, former President of Kiribati & Board member of Conservation International who also delivered a short address. He encouraged everyone to work together towards keeping our oceans heatlhy not only for 2017 but beyond. French Polynesia president H.E. Edouard Fritch attended the event and joined in the celebration for the Pacific Ocean. .